I'm Susannah O'hUadhaigh or Sue.
I'm an Irish (thanks dad) & Kiwi (thanks mum) Art Director who has just moved to Auckland NZ, in search of a new job in advertising.
My creative process is grounded in two things:
- The all important research and strategy (very important)
- Executions brought to life with big personality (I may or may not have the personality to match)
I love creating work that sparks a reaction, that makes someone stop in their tracks whether they love it or hate it. My goal is to start a conversation and if I find myself asking "Is this allowed?", "Is this going too far?" I know I'm on the right track. These are the questions that keep me grounded in my work.
I also have a passion for public speaking having been involved with various design festivals like Kaleidoscope in 2019. Speaking to young people about the importance of creativity and taking the creative industry seriously, is something that lies close to my heart.
In 2019 I was handpicked as one of the top emerging design talents from around the world by Jessica Walsh for The Design Kids Graduates of 2019.